Services

CUSTOM WEBSITE DESIGN

We design custom websites with clear strategy to inspire your customers.

Custom websites are fantastic when done well, or they can be a mess. Too many sites launch with bad design, confusing user flows, foggy messaging, slow code, or poor SEO — headaches we help you avoid.

An effective website not only looks great but also resonates clearly with your target market. Our websites focus on solving your business problems.

Wooster Creative redesigned my brand and site to reflect my company goals and spirit. Their communication was excellent and their turnaround was fast! Highly recommend them for WordPress design and development, along with copywriting. They excel at distilling complex ideas. Great communication and great high-end design.

Michael D’Anza

What’s Included

HOW WE TACKLE WEBSITE PROJECTS

1

Strategy

We understand your customers’ needs, your market, and your business goals. Then we plan a website architecture to address these needs.

2

UX/UI Design

We design delightful, inclusive user experiences that clearly direct your customers and are ADA compliant.

3

Content Creation

We plan and create content to communicate clearly with your customers.

WEB DESIGN FAQs

We’ve got you covered.

Get straightforward answers to our most frequently asked questions.
step 1

Strategy Consulting

1.1

Discovery Kickoff

We understand the pain points of your business, your users, how your services help them, and what your competition is already doing well. What’s working? What’s not? What have you tried?

A clear website guides people through streamlined messaging.

1.2

Stakeholder Interviews & User Journeys

A website is a tool for people. So what do your people need? As experienced UX designers, we create empathy maps and flow charts to step into the shoes of your customers.

1.3

Information Architecture

Good digital design is born from intelligent architecture. We translate the needs of your customers into a website plan.

Carefully planned site architecture leads to intuitive online experiences.

Our strategy consulting empowers your business with


A clear understanding of your actual needs

Project scope requirements tailored to your priorities

Clear vision of how to achieve your goals with technology

Confidence to take charge of your brand voice online

step 2

UX/UI Design

2.1

User Experience Design (UX)

A positive user experience is the ultimate achievement of all successful web projects. If it’s confusing… it’s not working. We focus on natural, intuitive user journeys.

2.2

User Interface Design (UI)

Visuals are critical to direct interactions and to inspire confidence in your brand.

Wireframes combine flexibility with speedy communication to convey features and solict feedback.

2.3

Design Systems

We create brands and websites based on design systems. This means all your components and styles (fonts, icons, buttons, etc) are uniform and saved in a master UI library. What’s the result? A high-end, professional brand that inspires confidence. It also positions your brand to expand.

We use Figma or Sketch for UX design.

2.4

Design Testing & Accessibility

Accessibility is a BIG DEAL. We focus on compatibility and compliance with ADA and responsive usability. The web should be an inclusive space, for everyone.

We usability test in Stark

step 3

Content Creation

3.1

Content Strategy

We consult with you to identify types of content that your audience needs—from web copy to online resources, internal communication, and marketing newsletters.

3.2

SEO Strategy

Organic search is a critical marketing tool for most businesses. We employ cutting-edge SEO research tools to delve into your SEO opportunities and improve your search rankings.

3.3

Professional Copywriting

We craft your message in clear, web-friendly writing that speaks to your target market.

Professional copywriting elevates your brand and a clear content strategy delivers relevant communication.

After design comes development.

We had a great experience working with Wooster Creative. We met to discuss our goals and objectives and within a month or so, our website was live. They created most of the content and we were able to tweak it very easily. They know how to make sure the website is always working for you. I thought their prices were very reasonable and I loved that we owned the site once it was complete. I would highly recommend Wooster Creative to anyone looking for a smooth transition to a new site.

Sondra Allen

Violette and Ben were more than professional and paid attention to the little details that, in my area of business, make all the difference in the world. Having had three different websites built since I started my business, I am sorry I didn’t go with them initially. Now, I know better!

Joseph Grisolia

READY TO GET STARTED?