We are thrilled to announce the launch of our newest collaboration, a campaign designed by our Oklahoma City creative agency for Windstar Cruises in partnership with the prestigious James Beard Foundation. This remarkable partnership brings together two powerhouses in the travel and culinary worlds, blending the art of luxury cruising with the finest culinary experiences. Our latest creation invites you to embark on a journey of indulgence, exploration, and gastronomic delight.
Setting Sail on a Creative Voyage
At our Oklahoma City creative agency, we’re known for our passion for travel and our commitment creating design work that evokes a desire to explore the world. (Ricks Steves was definitely a life mentor and inspiration to us all.) When a travel agency Catching the Sun approached us about working with Windstar Cruises and the James Beard Foundation to develop an advertising campaign for print, we were excited. We saw an opportunity to showcase the allure between these two renowned brands. The challenge was to subtly capture the essence of both entities and enticing travelers with unforgettable experiences at sea and on land.
The Concept: Fusing Culinary Excellence with Nautical Elegance
Our team embarked on a creative voyage, immersing themselves in the world of Windstar Cruises and the James Beard Foundation. We sought inspiration from the lush seascapes and the sophistication of Windstar’s fleet. We delved into the culinary mastery of the James Beard Foundation’s award-winning chefs.
The resulting concept is a fusion of culinary excellence with nautical elegance. We wanted to convey the idea that Windstar Cruises offers a truly unparalleled experience where travelers can indulge their taste buds in unique culinary adventures while sailing to breathtaking destinations.
Visualizing the Campaign
The visual aspect of the ad campaign needed to capture the spirit of both brands seamlessly. We crafted a series of stunning images that showcased the picturesque landscapes visited by Windstar Cruises and the artistry of James Beard Foundation chefs. Each image evokes a sense of wanderlust, enticing viewers to step onboard and embark on a culinary odyssey.
The ad’s central image features a beautifully plated dishes atop a pristine table setting on the deck of a Windstar Cruises ship. This is with a mesmerizing backdrop of the open sea or an exotic destination. This composition symbolizes the harmonious marriage of culinary artistry and nautical elegance.
Campaign Rollout and Impact
Our ad campaign for Windstar Cruises and the James Beard Foundation will be featured across various print and digital platforms, including social media, travel websites, and print publications. We’re targeting travelers with a discerning palate and an appreciation for luxurious experiences. The aim is to inspire them to explore the exceptional offerings of Windstar Cruises while savoring the delectable creations of James Beard Foundation chefs.
We believe that this collaboration will not only generate excitement among food and travel enthusiasts but also enhance the reputation of both Windstar Cruises and the James Beard Foundation. We’re aligning their shared values of excellence, creativity, and a commitment to delivering unforgettable experiences. This campaign will undoubtedly drive interest, bookings, and brand loyalty.
Conclusion
As our latest creative ad masterpiece sets sail, we couldn’t be prouder of the work we’ve accomplished in collaboration with Windstar Cruises and the James Beard Foundation. Through our visually captivating campaign, we invite you to explore the world, and experience the impeccable fusion of culinary artistry and nautical elegance.
Bon voyage!
