AMBI Massage School: Content Strategy

AMBI Massage School: Content Strategy

To help grow the AMBI Massage School, I worked on an entire content strategy and marketing plan. This included everything from social media, running Facebook and Google AdWords campaigns, and writing press releases to other strategy-related marketing endeavors like promoting local events and running clinic specials.

In addition to running the online marketing, I provided detailed marketing reports. This gave the client direction on where spending was most efficient and provided the needed data to make smart choices that led to growth and an ongoing ROI.

*Note: Work on this project was done in connection with the agency Easily Amused Inc.

Content Strategy & Online Marketing Included:

  • Marketing Strategy
  • Keyword Reseach
  • SEO Research
  • On-page SEO Updates & Optimization
  • Blog Writing
  • Creating Art Assets & Imagery
  • Social Promotion & Scheduling
  • Monitoring Social Media (both organic & paid)
  • Creating & Optimizing Google AdWords Campaigns
  • Google Tag Manager Integration
  • Facebook Pixel Integration
  • Facebook Organic Marketing
  • Facebook Ad Creation
  • Facebook Ad Reporting & Optimization
  • Email marketing
  • Coupon Code Creation and Plugin Integration
  • Bookings Plugin Integration (for appointments)
  • Press Releases Writing
  • Press Release Promotion
  • Project Management
  • Communication & Reporting

Check out some of the blog posts:

Long Form Blog Posts

 

 

Short Form Blog Posts

 

*Work done on AMBI Massage School was done in association with Easily Amused Inc. 

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