About us

We are Brand Strategists, Designers, Web Developers, Video Makers, Dog People, and (most of all) Partners

Plus, we’re nice! 🙂

Since 2008, we’ve helped businesses grow their brands and solve tech problems.



  • Brand Strategy
  • Visual Identity
  • Brand Messaging
  • Brand Guidelines
  • Tone of Voice


  • UX Research
  • Web Design
  • Web Development
  • eCommerce
  • Analytics + SEO
  • Print Collateral


  • Website Maintenance
  • Web Security
  • Web Accessibility
  • Social Media
  • Video Production
  • Content Creation

Violette Calhoun


Violette asks all the questions needed to uncover how your brand serves people, then she translate that into a brand strategy, visuals, and ux web design that connects with your audience.

At 17, with a backpack full of cliff bars, she took off for Italy to look at all the art she could. After studying graphic design and marketing, she tackled teaching English, then advertising copywriting, project management for software development firms, and finally—made a full circle back to brand and ux design. She started Wooster Creative 7 years ago with her partner Ben.

She’s inspired by killer 1960s style and French minimalism. Most important, she’ll helps you identify your own creative vision and build a brand which speaks to your audience.

Web development expert and lead developer, Ben Calhoun.

Ben Calhoun


Ben is a programmer driven to fix problems. He tackles puzzles with intense focus, and loves to create things that are effortlessly useful. He architects and codes out our beautiful websites and web apps. His focus is on custom WordPress and Shopify coding. He also takes the lead in our long-term website maintenance support contracts.

When he’s not coding, he’s playing one of his five guitars, making salted honey iced oatmilk lates, winning in some video game, or talking to Margot (his goldendoodle) about programming challenges. His college years were spent studying jazz guitar and creative writing, where he enjoyed laughing at the humor of Wooster and Jeeves. He started the agency to have more time for volunteering and supporting causes he cares about.

Nina Schumann


Nina Schumann is a gifted storyteller, copywriter, and content creator. She also wears multiple hats and assists with project management. Her ongoing desire to understand which content really works (and what doesn’t) results in engaging websites. Copywriting is an art and Nina applies her skills to our projects beautifully. Her fluff-free copy for websites, landing pages, and social media is a powerful tool for our clients. She’s the brain behind our clients’ content for blogs, newsletters, and high-converting landing pages. As she tells your brand story and engages your readers—watch your viewers convert into buyers. 


The concept of ‘core values’ can sound overused and trite at times. But honestly — these thoughts mean a lot to us. We aim to live by them every day.

Fix the real problem.

The real problem often is not the obvious problem. Figure out what it is and solve it.

Make beautiful things.

We love to make beautiful products that people love to use. If we don’t love it, we keep working on it.

Feeling uncomfortable + choosing courage.

To deliver the best solutions, we have to try new things. Embrace the fear, walk into the dark room and turn on the light. Growth is good.

Be passionate + be yourself.

Embrace the weird part of your unique self. Yes, we’re a bit nutty. But instead of just copying others, we’re aiming to let our unique self speak. Therein lies the potential for greatness.

Do small things with great quality.

Make little things with quality, and the big thing turns out fantastic. Doing quality work brings us deep personal satisfaction.

Enjoy being alive.

Enjoy the process of living. Every minute of the day is a gift, even the challenging parts. So enjoy what’s around us and have a sense of humor.

Get inspired

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